29 October, 2025
Kym Cheeseman
Victoria, Melbourne - Basketball Victoria is thrilled to announce the renewal of its partnership with Belgravia Apparel for another three years, continuing a collaboration that provides world-class apparel to the Victorian basketball community.
The extended agreement will see Victorian associations, clubs, and athletes continue to access one of the world’s most recognisable and fastest-growing lifestyle and performance brands, backed by Belgravia Apparel’s decades of expertise and innovation.
Since 1906, New Balance has built a reputation for empowering athletes through sport and craftsmanship, with a focus on driving positive change in communities globally. Through its partnership with Belgravia Apparel, the Australasian elite teamwear partner of Belgravia Apparel and Basketball Victoria ensures its community benefits from the same high-quality performance and supporter products trusted by professional and amateur teams across Australia and New Zealand.
Belgravia Apparel brings more than 30 years of experience in teamwear design and delivery, supported by Australian manufacturing capabilities and ethical production standards. Its services include bespoke design options, quick turnaround times, and an Australian-based e-commerce platform that supports more than 300 online shops across grassroots and elite levels.
Basketball Victoria CEO Nick Honey said the partnership renewal reaffirms the organisation’s commitment to delivering the best possible apparel solutions for its community.
“This partnership continues to connect our players, coaches, officials, and clubs with globally recognised apparel through New Balance, and the proven experience of Belgravia Apparel,” Honey said. “Together, we’re making sure the basketball community has access to premium-quality, durable, and tailored products that meet the needs of everyone from grassroots to elite.”
Belgravia Apparel Chief Operating Officer Brian Waldron said the organisation is proud to continue supporting Basketball Victoria’s large and diverse community.
“We are excited to extend our partnership with Basketball Victoria and the opportunity it presents to continue offering New Balance performance teamwear to their community of players, coaches, officials, and clubs,” Waldron said.
The renewed agreement will run through to 2028, ensuring Victorian basketball remains at the forefront of apparel innovation and delivery.
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